“”Everyone needs to be pestered sometimes. A new study suggests that college students may be among those who most need to be nudged to stay on track.
The study was a large-scale randomized analysis of the impact of a commercial service that provides individualized coaching to students on time management, academic goals and other subjects. The coaches call regularly and try in particular to link students’ life goals with their academic goals — and to use the former to motivate progress on the latter…
The study notes that while some of the strategies employed by InsideTrack are used (and could be used) by colleges’ own counselors, many colleges lack the funds to support such efforts, and that the company is able to achieve economies of scale by focusing on this kind of student interaction.
While the colleges are not named, the authors say that they include nonprofit and for-profit institutions. Further, the authors found that the impact of coaching was evident regardless of such factors as age, SAT or ACT score, Pell Grant eligibility and merit scholarship eligibility. The students studied were more likely than all college students to be older than traditional college age, although there were some traditional-age participants as well.
The results: After six months, coached students were 5.2 percentage points more likely to be enrolled than were other students (63.2 percent vs. 58.0 percent) — a 9 percent gain in retention.”
Schools using a private, social network with on demand Video MeetUps have the resources presently in place to provide the “nudge” of setting and meeting goals that Inside Track presently does for $500.00 per student per semester.
Schools have students, administrators, counselors, faculty, staff and alumni who can all “nudge” a student through MeetUps, messaging, chatting and all of the support and collaboration that such meetings facilitate. While the service by Inside Track lasts for a year, the school’s private social network begins with the prospective student and ends with alumni all having access to the network and to each other.